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Ward 21 Music is Back!

bada bada gang

Ward 21 Music label is back on the rise again thanks to the recent partnership with the internet marketing corporation KaliReview.com. Their choice to stay true to their roots and and keep the music hardcore  has slowed progress of reaching the top.Ward 21 Music CEO's Mark Henry, Andre Gray and Kunley McCarthy has decided to approach the top from a different route. Now in addition to getting their music out there through radio play and the dancehall nightlife, they will add "the internet" to the marketing strategy. This will be beneficial to all artists that works with the Ward 21 Music label closely as well as the Bada Bada Gang. The 2010 campaign to return to the top is a simple yet in-genius three stages process. They are as follows:

  1. Build and launch an official Ward 21 Music website (launched January 2010)
  2. Build and launch of the official Bada Bada Gang' blog which is titled Bada Bada Blog. This blog is for all the Bada Bada Gang members (Natalie Storm, Tifa, Timberlee and Ward 21)
  3. Build and launch of the official Ward 21 Music Store. This store will sell mp3 singles, mp3 albums, ringtones, CD albums, T-Shirts, Hats and other accessories of all members of the Bada Bada Gang. 
The three stage process will be beneficial in several ways.

The Ward 21 Music website, the Bada Bada Blog, and the Ward 21 Music store will be a triangular network. Each site will promote its other two sister sites in an attempt to keep the traffic flowing through out the Ward 21 Music | Bada Bada Gang network.

The website does what the typical website does. Its the information bank of the label. It is the place where you can find updates, pictures, tour dates, music, partners, videos, lyrics etc..

Bada Bada Blog
The purpose of the blog is to have more frequent interactions with fans and supporters. The Blogs will be updated more often than the website and will have the additional option to have their followers to make comments on each post. This makes the interactions similar to conversations than just a website that is a one way form of communication. Another good thing about the blog is that it would be a single blog for all parties of the gang. This enables fans of one artist to be exposed to the other members of the gang music, blogs, pictures etc... This is a splendid way to share fans and expand each members fan base.


The Ward 21 Music store will sell merchandise from all members of the Bada Bada Gang.

Ward 21 Music label along with KaliReview.com will rekindle the relationships of past Ward 21 Music fans and attract new ones. Dancehall Music will feel the second coming of WARD 21 MUSIC. They will embrace the Bada Bada Gang for their talent.

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